The brand name Adrienne Vittadini is synonymous with designs that have a "Euro-American" point of view. The Adrienne Vittadini collections appeal to a lifestyle and take a woman from home to the office to leisure time and are shaped by a casually sophisticated approach to style, perfect for the mood of the moment. The Ready To Wear collection offers women innovative designer sportswear that is modern, versatile and of the finest quality. The Vittadini stores will offer the customer "The World of Vittadini" where apparel, footwear, legwear, handbags, eyewear, jewelry, fragrance, watches, belts, scarves, gloves and hats will be available.