The print ads celebrate the music, food, history, and architecture of New Orleans. Beautiful post-Katrina photography will appear in national magazines with broad distribution including top travel and lifestyle magazines such as Travel+Leisure, Food & Wine, Southern Living, and Southern Accents. Newspaper ads to promote special events have been created, as well as special advertorial sections in The New Yorker and Texas Monthly to reach the upscale cultural visitor.
Radio Advertising
Our “Come Out and Play in New Orleans!” radio spots encourage potential visitors in key regional markets to come enjoy upcoming festivals and events. The spots air in Atlanta, Dallas and Houston. New Orleans’ local advertising agency, Peter A. Mayer Advertising Inc., assisted NOTMC in executing the campaign.
30 Second Spots
Satchmo SummerFest
Jazz Fest
Tales of the Cocktail
Vieux To Do
Wine and Food Experience
French Quarter Festival
Television Commercial
The central theme of “Come Out and Play in New Orleans!” television spots illustrates the city’s ongoing festivals and events and speaks to all ages, cultural backgrounds, and personalities. Television spots will air in regional markets that visit the city most often including Atlanta, Dallas, Houston, Memphis, Jackson, Nashville, and New York. New Orleans’ local advertising agency, Peter A. Mayer Advertising Inc., assisted NOTMC in executing the campaign, with nationally-known Kenny Morrison directing.
